Hi, I’m Magen Smith...

I am a CPA, and I work exclusively with self storage business owners providing consulting, self storage audits and day to day accounting services.

I love to work with self storage business owners who:

  • Care about their business. My favorite customers are the ones who want their business to be successful and understands that takes work. 
  • Want to be successful. Storage owners who want to learn, grow and improve are some of my favorite people. 
  • Value Improvement. I am always looking for ways to make things better. More money, less time, better processes. I love to work with owners who have the same value.

Are you this owner? Let's talk

The self storage industry has changed. It's becoming more competitive, rates are getting squeezed, technology is increasing so fast it makes your head spin and most properties still only have one manager. 

As the “Self Storage CPA",  I started my firm to help self storage owners. That means a few different things:

  • Accounting. I handle the day to day accounting for self storage properties. That means recording income and expenses, reconciling accounts and providing financials. 
  • Consulting. I take my years of experience, listen to your story and give recommendations. Every business is unique and every owner has different needs. We work together to find out what works for you. 
  • Self storage auditing. Reviewing the operations of a property to find the gaps is one of my favorite things to do. We spend time and discuss how you like your business to run then dig to see if that is reality. It's so much more than checking locks. 

If you want to improve your facility and aren't sure how to do it, you are in the right place.  


I know the storage business from the inside out and love to help others succeed.

How It All Began

In 2006, I became the manager of a brand new self-storage business, and the owners had no storage experience.

I set up all the marketing, pricing, referral programs, policies, and procedures for the company. My degree in accounting and marketing helped create a profitable self storage business.

It was extremely rewarding but I wanted to do more. I wanted to help other self storage businesses thrive.

To make this happen, I obtained my CPA license and created Magen Smith CPA, LLC, with the goal of helping other business owners grow their self storage businesses.

Today, I own self storage properties, a development company and a management company. I am in the trenches just like you. I know how hard it is to find good staff, how stressful it can be to raise rates and set pricing and what it feels like to wonder what your managers are doing when you aren't there. I get it. 

Who Do I Work Best With

I work best with owners who have a desire to change something in their business (increase occupancy, increase revenue, decrease delinquencies) but aren’t quite sure how to change it.

As an owner, you might not have the time or even the knowledge to help your managers improve your business.

Because I was once in the manager’s shoes, am currently in the owner's shoes and have worked with self storage business owners across the country, I can bring a combined business and accounting perspective into your business that you can’t get anywhere else.  

Ready to contact me?

You can also email me at [email protected] or click below to fill out the contact form.

Here are some things that you should know about me:

 

  • I don’t do taxes.  If you need tax help, I can help find you someone, but it won’t be me.
  • I get really involved. When I am on your team, I tend to question things. I want to make sure that we are thinking about every angle and every opportunity to make your business better. I will think about your company at night and worry about how to make it better. When I work with someone, I treat their company like it is my own because I want you to succeed.
  • I don’t accept many clients. Because I get so involved, I don’t have space for many clients. This means that you will get more attention from me, but it also means that I am not the cheapest option out there. When you hire me, you get quality attention, and lots of it.
  • I have a sense of humor and like to enjoy my work. I hope you are someone that can appreciate a joke and a casual conversation. If you are in a suit all the time and expect me to be as well, we probably won’t get along. But if you value open and honest communication, you are in the right place.
  • I love what I do.  The self-storage industry is personal to me. I develop, own and manage properties across the country. Storage is all I do, every day, in one form or another. This industry is full of amazing interesting people and I feel blessed to be part of it.

"As the manager of a locally owned storage facility, I’d like to recognize the importance and helpfulness of having Magen Smith to be able to reach out to. Any time I have questions or have something come up that I’m not familiar with, I can always call her and she walks me through the process of whatever it is I need to handle. She is very knowledgeable in the storage industry and with our software and is definitely an asset to our business. Magen is very reliable and has never let me down & I’m extremely grateful to be able to call on her anytime I have issues or questions."

Sabrina Lahocki
Manager - Coastal Climate Control

"Armed with the information Magen uncovered while doing an audit of a facility of a potential purchase I was able to make an informed decision moving forward. While the deal did not go through I felt confident that I made the right decision. "

Steve Verwer
JTS Storage

"You truly are a unique individual with experience running a storage facility, a background in accounting, and knowledge of the software. I don't think I could find anyone else with those qualities as a package. You are very friendly and easy to talk to.You are able to "speak CPA", but at the same time be very easy going."


Self Storage Owner

"You were good at listening to the different sides of the conversation and assisting in developing a uniform vocabulary to use when discussing goals etc."


Self Storage Manager

"I have to say Magen - you were great and I can’t thank you enough! You were more than advertised!"


Self Storage Owner

Ready to contact me?

You can also email me at [email protected] or click below to fill out the contact form.

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